Let’s Achieve Zero
Preventable Deaths
on Wisconsin Roads

Most crashes involve driver error. This means the majority of injuries and deaths along our roads are preventable.

Control Your Drive

Speeding is a leading cause of death and injuries on Wisconsin roadways. Bobby Portis reminds you to not speed or drive recklessly.

Don't Drink and Drive.

The Wisconsin DOT wants Wisconsinites to enjoy cheering on their favorite teams, but remember to Drive Sober!

Riders: Ride Our Roads with Confidence. Improve safety skills, gain riding confidence, build road awareness, and earn insurance discounts. Coaches: Share Your Wisdom! Improve road safety, empower others, earn while they learn, and enjoy flexible scheduling.

Safety is a two-way street

Drivers: be aware and give cyclists space. Cyclists: ride safely, follow the rules and protect yourself.

Join the Movement!

WisDOT challenges Wisconsin to put safety first by taking the two most important actions to prevent or survive a crash. Accept the Buckle Up Phone Down challenge.

Know the Numbers

Traffic facts and statistics on Wisconsin roadways

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average deaths per year from crashes from 2015 through 2019

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crashes from inattentive or distracted driving in 2019 alone

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hours between each alcohol-related crash on Wisconsin Roads

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billion in economic losses from traffic fatalities and injuries in 2019

Program Areas

The Wisconsin DOT and our traffic safety partners are dedicated to saving lives and preventing injuries through high-visibility law enforcement efforts combined with public outreach.

Program Partners

Thank you to all of our traffic safety partners.